There is a gearing up in today’s business world. The wheels are accelerating. The jumps in technology are phenomenal. But – a huge percentage of the working population is from an era that has difficulty accepting these types of changes. They’ve been doing the same thing for 30 years – why should they change now?
The answer to that is that their jobs will go away, and companies will fail if enough people don’t pull up their bootstraps and stop being afraid of failure from the small mistakes that come naturally through rapid change. As a manager especially, you have to push for kicking knowledge transfer into high gear, setting up social options, playing follow the leader, nothing trends in technology, and using shorter and shorter feedback loops.
Kick Knowledge Transfer Into a Higher Gear
If you feel like your IT department is stuck, you’re not alone. Especially in major data-driven companies and corporate structures, the old guard isn’t ready to give up the ways that they’ve worked for most of their lives. That’s why it’s up to managers to find the right balances of sticks and carrots to make advancements a happily required new aspect of modern working. That is the primary key to the puzzle.
Set Up Social Opportunities
A huge part of the new order of business is coming into play with social media for branding projects that are part of the modern economy. Businesses now behave as people on social media channels, and that’s where they develop the most trust, and thereby the best natural advertising for products and services. By following social media best practices, you can dramatically improve your business bottom line simply by expressing the opinions that will come naturally from your brand.
Play Follow the Leader
Who are the top handful of companies that get the most positive attention right now? Nearly everyone in the civilized world is going to point you toward Apple, Google, and social behemoths like Facebook, Instagram, and Snapchat. What are they doing that your business could? Is it a mentality? Is it a physical construct? Do some research and find out what you can emulate.
Note Trends In Technology
If you keep up on tech trends, you’ll find a lot of the answer that you need when it comes to creating forward motion within your own company. Can you do something with 3D printing? Or perhaps virtual reality? Those are big trends that can push your product if you embrace them.
Use Short Feedback Loops
And there’s no need to take a long time between versions of your products right now. Try something out. Get feedback. Adjust your product, your website, your parameters. And put it out there again. Keep adjusting until you’re getting the return on investment that you expect.