How to successfully build a movement | mumble in the jungle

How to successfully build a movement

movementIs there something that you care deeply about that no one else seems to take seriously? Despite feeling that you are the only one that does, know that there are others out there that are just as passionate about your cause.

When Prophet TB Joshua hatched his vision for a worldwide church with no boundaries, he started with only eight followers. Years later, he speaks to congregations around the globe.

Whatever movement you have in mind, it all starts with a passionate core of believers with a fervent desire to change the world.

Here’s how you can channel this energy to transform your cause into a force to be reckoned with in 2017.

1) Get to know your people

Before deciding what to do, start by learning about the people that you hope to rally to your cause. By understanding their needs and what motivates them, you will be able to attract the followers you’ll need to get your fledgling movement off the ground.

2) Research

In order to be taken seriously, you will need to put in many hours of research. Start by learning about the concerns that others might have about joining your movement.

Do you simply want to build awareness about a specific subject, or will you be engaging in direct action to induce a specific political outcome? Will this be done from within the system, or will civil disobedience be involved?

If you choose the latter option, it is important to read up on the legal bounds of what you hope to accomplish, as nothing kills a noble movement faster than acts seen as unethical or criminal by the populace at large.

3) Organize

As your movement grows, you will eventually have the numbers necessary to begin organizing actions/events that you will need to help build awareness for your cause.

In-person meetings will eventually happen, but begin the process of befriending your fellow tribe members via online groups.

Sites such as meetup.com and Facebook are ideal for those looking to build online communities. At meetings, fill in your followers on the objectives that you hope to achieve in the days ahead.

At the same time, though, keep your ears open for suggestions, as other community members may have insights that you may have never considered.

4) Be heard by the media

This may not be difficult if you have a non-threatening cause, but if your movement rails against something that the establishment supports, you may struggle to be heard by the media in the early days.
Despite this unfortunate truth, stay the course and know that the people are on your side. Eventually, your group’s actions will reach a critical mass where they will no longer be able to ignore you.

As they begin to cover your story, know that they may come at you from a slanted angle, despite the fact that they are supposed to remain unbiased.

For this reason, it is crucial to be armed with indisputable facts when being interviewed and to be patient throughout the process. Despite any subtle provocations thrown your way, remain calm and professional.

By maintaining balanced and well-informed persona, you will eventually tilt public opinion in your favor.

5) Persevere

The path to success rarely takes the form of a straight line. There will be setbacks for your movement along the way, so you mustn’t be discouraged by those that end up deserting you at the first sign of hardship.

The mettle of a movement is forged in the fire of adversity: don’t fear it, embrace it.

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